The business needed a secure, digital process implemented to replace a paper process. Through user testing and design iterations we created a smooth, easy-to-use pre-approval process.
Pulte Mortgage Plum
The business needed the ability to process new Pre-Approval requests that consumers were now submitting online. Through observation, conversation and testing we created this intuitive Pre-Approval management application.
Pulte Mortgage Website
When tasked with the redesign of this website, I knew we needed to make it feel more comfortable and inviting. By using playful imagery and tone, we accomplished making a mortgage feel good.
Pulte Mortgage (DCAF)
As we realized the users were struggling with their existing tool, we knew we needed to provide them a more engaging, updated experience that improved their ability to do great work.
Customer Communications Group
This was a large overhaul of all the content and combining multiple websites into one resource for the financial and retail marketing industries.
Optional Card Security
To increase product awareness on an insurance program, I utilized the whiteboard format to give the campaign a bit of lighthearted feel, which become an instant success with their customers!
MySynchrony Mobile App
To help introduce a major app update, my team took a complicated process for activating the feature and honed it down to an enticing and user-friendly overview for all campaign elements.
Pay Without Login
To promote a new payment feature, which is complex in setup but easy to use, my team came at this with a how-to approach followed by a strong benefit overview.
CITGO
The client needed a way to show their vendors how much they could save by having customers switch to their private label credit card.
Synchrony Home Anniversary
As a reward for loyal customers, this client had me produce this fun anniversary video that they could add offers to and use in their email trigger program.
Sage Chef
From the design of the playful logo to the engaging interface, I was tasked with the concept and design of an innovative app.
